Self-help coach

Context

I did social media management for an entrepreneur and life/business coach during a freelance mission. With a whole social media team, our mission was to create inspiring content, and sometimes to do some newsjacking around trends.

Results

An engagement rate of 7% for the Louis Vuitton parody post.

An average engagement rate of 5% on Instagram, 3 to 4% on Facebook, and 10 to 16% on TikTok.